We are at the fag end of the pandemic year 2020 and for those of you who want to start on a new journey to earn money from home, now is the time! There are many viable options for one to make money from the comforts of their home. As long as you have good internet and a device to work on, you can take up any type of online work that suits you and your schedule. One such option that is not just interesting to learn but also a profitable one is affiliate marketing. If you’re clueless about how it works, here’s a quick guide that tells you all about affiliate marketing for beginners.
In this article, we want to try and compile every piece of information there is about this niche. So let’s start by understanding what affiliate marketing is all about.
What is affiliate marketing?
Affiliate marketing essentially means that you earn a commission by selling a product for particular company/brand. There are many companies online with affiliate programs that people can join, to learn and earn from. The best part is that you don’t need to have a website to be able to promote the product links. All it takes is a social media handle; be it on Facebook or Instagram, where you can post the link. The only thing to consider here is that you remain active on your profile so as to understand the number of clicks you’ve received through the affiliate link.
Affiliate marketing for beginners may seem a little confusing initially but once you get the hang of it, you will understand how simple it all is. As mentioned above, all you need to do is copy paste the affiliate link onto your social media account or YouTube channel and keep a track of the sales that have happened through that.
Affiliate marketing is said to be one of the most successful ways for brands to increase visibility, generate revenue and drive the sales. In fact, with the influencer culture that is so prevalent all over social media, affiliate marketing for beginners can also be a game changer in the digital world.
More about affiliate marketing for beginners
Firstly, it is wiser to research about the kind of program you want to join. There are many companies out there that really help you earn income online through their affiliate marketing program for beginners. It is also the right time to tap into this niche because it is said that the affiliate marketing industry in India will cross $835 million mark by the year 2025. Also, it drives up to 15% to 20% of total online sales today, which is quite a lot.
It also helps to tap into the right niche of products that you want to promote. Weight loss products, Hosting/VPN, Digital accessories, Car accessories, Backpacks are some of the markets that encourage affiliate marketing. So if you’re all set to learn more about affiliate marketing for beginners, here’s how you can go about it.
Affiliate marketing for beginners in 6 Steps
Pick the right platform
Understand which social media platform you feel more connected to or find easy to use and pick that one. It is easier to pick either one or two platforms to make the sale so go with the one that you find simpler to use. For example, you can use a blog, YouTube channel or Instagram for starters. Creating a blog these days isn’t that big a deal so if you can create content daily, then this is a great platform to begin with. However, it is wiser to optimise the blog for search engines so that you rank better and have more visibility.
If you’re doing it on Instagram or YouTube, you can just include the link in your profile description.
Choose the correct niche
To avoid too much competition in a particular niche, choose a more closer group of products to sell. For example if you choose something like makeup, then pick a specific category like eye makeup or hair accessories or for that matter skin care. Keeping your group tighter will only help you get the kind of audience that demands those products.
Join the right affiliate marketing for beginners program
Based on your requirements, pick the right kind of program that will help you earn from home. You can either go for low paying-high volume affiliate programs, high paying-low volume or high paying-high volume. Depending on the amount of work you can generate, pick the one that fits the bill.
Create useful content
Creating high quality content will only help you earn well. By creating meaningful and engaging content, you are only taking it a step further as a marketer, ensuring better profits. You can also review products or show videos of testing them out, to make the content more authentic in nature. With Reels on Instagram or the stories feature, even 15 second videos seem to have quite a bit of an impact on the audience.
Getting traffic to your content
All that content will go to waste if you don’t find ways for people to reach it and click on the affiliate link. There are 3 ways of doing this; paid advertising, SEO and sending out mailers. If you have the bandwidth to pay for the traffic, then that is the quickest way to generate revenue. Search engine optimisation will help your page rank high on Google which means it shows up in the top search results. Optimising your blog or social media page will help you reach more people. Affiliate marketing for beginners also means getting into the habit of creating an email list. Having a database means notifying your users timely so that they come back.
Get clicks and convert
The placement of your link is very important if you want a good response. Also, where you place it in your content, is also something you will need to look into. Using a good call to action button will also appear more attractive and engaging for your users.
When it comes to conversion, you need to find a way for the customer to be redirected to the product page. Next key aspect is to get them to purchase it. There are many ways to take control of both the situations. You can study the purchase history of the customer, use popups or send reminders that tell the customer that you care. At the end of the day, your customer should want to buy from you and this can happen only if you take those extra efforts.
Finally, we hope that this article gives you a little clarity on affiliate marketing for beginners, who want to venture into this niche. The thing to remember is that you need good content and the right affiliate program to kickstart your work from home online job journey. So start researching and find the right way to earn money online. There are also other options like online reselling with Shop101 that can help you earn money using just your smartphone and with good internet. Check out the video below to know more about it.
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